Deutschkurse & Integrationskurse in Augsburg
Sprach- und Bildungsinstitut Caesar
Caesar Sprach- und Bildungsinstitut is a BAMF-accredited language school located directly at Königsplatz in Augsburg, offering German courses from A1 to C1, integration courses, and official exam preparation. We designed and developed a new WordPress website to better reflect their professional offering, improve local SEO visibility, and make it easy for newcomers to find, understand, and register for courses.
- Discovery & Structure
- Sitemap, target audience definition, and content strategy
- Design & Copywriting
- Page layouts, German UX copy, and course descriptions
- Development & Integration
- WordPress build, form setup, and cookie compliance
Project Details
Key information about the project scope and deliverables
Client
Sprach- und Bildungsinstitut Caesar
Industry
Education & Language Services
Duration
3 months
Year
2026
Services Provided
Live Website
https://caesar-sprachinstitut.deChallenge & Solution
How we transformed obstacles into opportunities
The Challenge
No clear online presence matching their quality and accreditation
Only one generic contact form for everything — course registration, exams, continuing education, and general inquiries
Target audience includes non-native speakers needing simple, welcoming language
BAMF funding information needed to be accessible and clearly communicated
DNS/hosting migration from old IONOS shared server to a Hetzner cloud server with daily backups
Our Solution
Clean, warm WordPress website in German with professional "Sie" tone
Dedicated pages for each course level and exam type with custom subtitles
Separate forms for each purpose (courses, exams, continuing education, general contact) enabling easy email filtering
BAMF funding section clearly explained for prospective students
Online registration form with confirmation message and automated email response
GDPR-compliant self-hosted Plausible analytics
Cookie banner tailored to actual tools used (Plausible, reCAPTCHA, Google Maps)
DNS migration to GridPane with proper record cleanup
Workflow
Our Process
A systematic approach to delivering exceptional results
Discovery & Structure
Sitemap, target audience definition, and content strategy
Design & Copywriting
Page layouts, German UX copy, and course descriptions
Development & Integration
WordPress build, form setup, and cookie compliance
Launch & Technical Setup
DNS migration, hosting configuration, and SEO basics
Results & Impact
Measurable outcomes that demonstrate the success of our collaboration
Project Gallery
Visual showcase of the project's key features and design elements