Independent Mortgage Brokerage in Bavaria
Finanzkanzlei Bayern
Finanzkanzlei Bayern is an independent mortgage brokerage run by Matthias Zetzl, a Dr. Klein franchise partner with four offices across Bavaria. They compare construction financing from over 600 banks to find the right loan for families and investors, with in-person advice instead of a call center. The old site looked dated and did little to earn trust, so we rebuilt it in WordPress with a clean, welcoming design, custom post types for each of the four locations, and an SEO structure aimed at ranking for Baufinanzierung searches across the region.
- Discovery & Structure
- Audited the old site and mapped the four locations and the full range of financing services.
- Design & UX
- Designed a clean, welcoming interface that builds trust for a finance brand.
- WordPress Build
- Built the site in WordPress with custom post types for each location and service.
Project Details
Key information about the project scope and deliverables
Client
Finanzkanzlei Bayern
Industry
Finance / Mortgage Advisory
Duration
3 months
Year
2025
Services Provided
Live Website
https://finanzkanzlei-bayern.deChallenge & Solution
How we transformed obstacles into opportunities
The Challenge
The existing website looked dated and did nothing to make visitors feel welcome or trust a finance brand.
Four separate offices across Bavaria with no dedicated pages to rank for local Baufinanzierung searches.
A wide range of financing services that were hard to understand and navigate.
No clear path guiding a visitor toward booking a consultation.
Our Solution
Rebuilt the site in WordPress with a clean, modern, welcoming design that fits a finance brand.
Created custom post types for each location so every office gets its own optimized landing page.
Structured the financing services into clear, scannable sections that are easy to follow.
Added clear calls to action throughout that point visitors to a free consultation.
Workflow
Our Process
A systematic approach to delivering exceptional results
Discovery & Structure
Audited the old site and mapped the four locations and the full range of financing services.
Design & UX
Designed a clean, welcoming interface that builds trust for a finance brand.
WordPress Build
Built the site in WordPress with custom post types for each location and service.
SEO & Launch
Set up local landing pages and on-page SEO, then took the new site live.
Project Gallery
Visual showcase of the project's key features and design elements