International Media-Buying Agency

Criterion Global

Criterion Global is an international media-buying agency known for its capital-efficient media buying services, technology-driven approach and commitment to global expansion. Criterion Global works with top brands and in-house media teams to deliver brilliant results for ambitious global brands across industries and countries.

Criterion Global
HTML Markup Modernization
Complete overhaul of the website structure to improve performance and maintenance
Accessibility Implementation
Ensuring WCAG compliance for users with disabilities
Performance Optimization
Code streamlining for faster loading times and better SEO

Project Details

Key information about the project scope and deliverables

Client

Criterion Global

Industry

Media & Advertising

Duration

1 year

Year

2022

Services Provided

Web DevelopmentSEO OptimizationMultilingual IntegrationPerformance Optimization

Challenge & Solution

How we transformed obstacles into opportunities

The Challenge

1

Improve the company's online presence to match their reputation as innovative media solution providers

2

Create modern, accessible web design supporting multilingual customers

3

Improve site navigation for better user experience

4

Optimize key web vitals to meet the latest web performance standards

Our Solution

1

Complete revision of HTML markup for improved performance and maintenance

2

Implemented accessible web design ensuring usability for all users including those with disabilities

3

Streamlined backend code for faster loading times and better SEO

4

Created responsive design for seamless experience across all devices

5

Integrated multilingual support to serve global audience effectively

6

Revised sitemap using Custom Post Types for better SEO and crawling

Workflow

Our Process

A systematic approach to delivering exceptional results

01

HTML Markup Modernization

Complete overhaul of the website structure to improve performance and maintenance

02

Accessibility Implementation

Ensuring WCAG compliance for users with disabilities

03

Performance Optimization

Code streamlining for faster loading times and better SEO

04

Multilingual Setup

Implementation of multi-language support for global audiences

Results & Impact

Measurable outcomes that demonstrate the success of our collaboration

+176%
Indexed Pages
increase
100%
Accessibility Score
achieved
A+
Performance Grade
optimization

"I worked with Wunderlandmedia and its owner Kemal for over a year on revamping a professional services website, and their work far exceeded expectations. Leveraging AI, SEO, and modern architecture, they delivered a streamlined, multilingual platform that boosted indexed pages by 176% within 24 hours of launch. Kemal’s team combined analytical thinking, proactive communication, and fast, reliable execution to solve complex challenges—making this the most enjoyable, educational, and successful development experience I’ve had in years."

KC
Katherine Cartwright
Principal at Criterion Global

Project Gallery

Visual showcase of the project's key features and design elements

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